Lifestyle · August 11, 2022

My Favourite Baby Brands & Businesses


If there’s one thing a snoozy 3am night feed taught me in the last year and a half, it was how to dig out a really brilliant baby brand on Instagram.

Whether that was for the ultimate pair of cute baby flares, the sweetest hand embroidered knit or a memory book to document those magical and hazy first twelve months; I like to think I’ve curated a pretty solid list of some of those best brands, so thought I’d try and create a little directory here to come back to and share (I know I’ve absolutely forgotten lots of lovely ones, so I promise I’ll keep adding back)!

So whether you’re after some pre-loved vintage wares for your little one, a gift for a special new arrival or some unique additions to their nursery, I thought I’d share a list of some of my favourite brands for little people that I go back to again and again…

For a little bit of everything…
Leiwood – My favourite place for… everything. Sandals, paddling pools, buckets and spades, jackets- the lot. It’s all beautiful.
Junior Edition- The home of pretty much every beautiful baby brand out there; from toys to clothes. Their store in Brighton is heavenly too.
Bonton- I mean, it’s French- it’s going to be cool. I love their homewear bits, and although the clothing is slightly more expensive, they have some beautiful pieces.
Sea Whistle- A small children’s shop in Hastings with the most beautiful curation of clothes and toys.
Buttercup- Although Buttercup do clothes, it’s their toys and books that melt my heart. It’s every little ones dream (and mine too).
Cam Cam Copenhagen – For the most beautiful nursery and bedding additions, the most heavenly prints and pieces for the early days.
Little Midnight- The most gorgeous basics, overalls and nursery additions.
Pine & Treasure – Everything from vintage interiors and knitwear for yourself and little ones.
Smallable – I picked up lots for Arlo’s nursery when he was first born from here, the most amazing selection of everything and some really special brands.

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For vintage…
Petit Pays – My favourite vintage store for little people- an incredible selection for babies and older children.
Be Diddy – Nobody does a dunga like Be Diddy; for all your Oshkosh needs and way way more.
Les Petit Champignons – Pre loved clothes and toys expertly curated with an amazing selection.
Mags + Moo – Always amazing denim and knitted pieces.


And They Wear – Age sorted and amazingly curated vintage for little ones.
Moppet UK Vintage- The most heavenly children’s vintage interior pieces.
E & E Kids Vintage – Amazing selection of kids vintage and A* dungarees.
Margo Marche Vintage – Vintage for slightly older children but the most beautiful selection which would be beautiful for bridesmaids/page boys too.
RKid Wears – Vintage and deadstock selection with very cool retro prints.

For Clothing…
Ando Stores – The best for multiple brands under one roof and everything you could need.
For excellent boiler suits: Kiso Stores / What Mother Made.
For baby clothing resale: Dotte
For excellent slogans: Mini Rodini / Claude & Co. / Bobo Choses / Fan Club Clothing / The Little Ones
For special occasions: La Coqueta / Caramel / Oeuf NYC / Max and Molly Ltd. / Shirley Bredal / Nellie Quats
For colour & print: Little Green Radicals / The Animal Observatory / Misha and Puff  / Monsieur Mini / Tiny Cottons / Binibabies

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For Knitwear & Embroidery…
Mimi Odette – The most precious Liberty fabric initial knitwear.
Little Worne Store – Hand embroidered baby name cardigans.
Don’t Bother Grandma – Personalised baby knitwear with words or small designs.
Conkers Handknits – Individually hand knitted baby jumpers and rompers.

16ths Child Embroidery – Beautiful personalised cushions.
Emiko Studios – Children’s workwear style clothing with embroidery offered.
Astro Angels – Hand knitted bold name jumpers.
Knits for Nina – Bespoke hand knitting and embroidery, with gorgeous banners.

For Bath Time & Bed Time ..
My favourites for the bath : Once upon a Foxx / KanKan / Aveeno 
For the cosiest onesies and bodysuits: Organic Zoo / Sleepy Doe / Tobias and the Bear
Faune – For the most special nightdresses.
Nights by Wilder – For traditional Jim Jams.

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The Nursery…
To adorn the walls: Frances Glory Costelloe / We Are Pop / Le Biblioteque / Polly Wolly Doodles / Nells Originals / Wolf Noodle / Never Perfect Studio
Tartan Blanket Co- For the most special cashmere blankets to keep forever.
Elodie – For everything from pram accessories to the most special gold cutlery.
All The Things – The most beautiful hand painted prints, blocks and frames.
Quinn Says – From wash bags, to pyjamas, to muslins and everything in between- perfect gifts and home additions.
Month of Sundays – The most beautiful childhood journal and memory book which I have adored filling out.
Bimibamba – The most heavenly and cosy (and cooling) pram liners and wriggle mats for tiny people.
Jackson Superhero Books – The most inspiring stories based on the most inspiring little boy.
Lovevery Europe – Stage based play toys based on your childs age; some of the most loved toys in our collection.



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